By David Scott
Boston Sports Media Watch

First, thanks to all of you who extended well wishes on our announcement from last week. People who know the life of a freelancer know that having a steady project to work on is the equivalent of a 15-seed over a two. If the book sells well, it will a be 16 over a one.

Not much to offer, mostly we just want to direct everyone to the Posting Up blog at CSTV.com where Shots and several dedicated bloggers will bring you on-site, blog-centric coverage of the greatest month-long sporting event ever dreamed up.

But for your indulgence, here are some pertinent Boston sports media matters.

• Dale Arnold is going to take some getting used to in his limited reps with Joe Castiglione on Red Sox radio. That’s all we’ll say for now. It’s certainly better than Geff, but just how much better is TBD.

• NESN’s Big Four (Sean McGrail, Russ Kenn, Joel Feld and TV Tom Werner) is still undecided on the Tina Cervasio replacement as Red Sox sideline reporter, but we have been assured the spot is going to a female. Finalists are now down to less than a handful of KTITs (Kathryn Tappens-in-Training) and TV Tom is expected to review the demo reels in the next couple of weeks. It’s believed Werner has final say in the decision, but it’s been a group to trim down the field. Don Orsillo will likely fill the reporter’s pre-game role for the first American road trip of the season and the Network hopes to have announced a Cervasio replacement by the time of the home-opener.

In the meantime, part-timer Naoko Funayama, from WMUR in New Hampshire, will “deliver daily reports and feature stories to ‘NESN SportsDesk’ during the team’s season-opening trip to Japan as well. (Funayama) will contribute to the pre-game shows on 3/25 and 3/26 (starting at 5 a.m. each day),” according to NESN spokesman, Gary Roy.

• Patriots Coach Bill Belichick was shown on ESPN2′s Florida/San Diego State NIT game in Gainesville sitting next to Gator football Urban Meyer. It’s his annual trip, I’m sure, but it’s also a reminder that Beli likes dem Gators. Looked like Bill was sporting a Green St. Louis baseball cap – a remnant of a LaRussa visit, perhaps? BB gave a thumbs up, surely a secret Pats’ signal that pesky Matt Walsh has been dispensed with. (Boy, did that story just die or what? Not that we’re complaining.)

NESN will be unveiling more regular use of technology it experimented with last season, the NESN Pitch Zone. The now-familiar product is from industry innovator SportsVision but the important thing for Russ Kenn and Jerry Remy’s new in-game toy is that NESN managed to “sell” its Pitch Zone for more than a third of the season (to Amica Insurance) and is hoping to find another sponsor for further usage. So far, the technology will be used for 60 games during the season, both home and away and HD compatible.